Our Strategy

Our Strategy

CGA’s four Strategic Principles describe the fundamental priorities required to reach its long-term business objective – that of becoming one of the top companies in North America:

  1. Follow innovation where it leads
  • Pursue top quality products and services, internally and externally, balanced with commercial potential.

 

  1. Retain the value of innovation
  • Develop projects and seek partners when necessary to maximize value thereby controlling destiny and retaining independence.

 

  1. Excel in sales and marketing
  • Expand innovative commercial capabilities to new customers and regions. Manage alliances, putting the products and services first.

 

  1. Drive core values together
  • Culture of Innovation
  • Trust & Teamwork
  • Open Communication
  • Results Driven